PPC Remarketing PPC Remarketing

WHAT IS PPC REMARKETING?

Remarketing allows you to show ads to people who have previously visited your website or used your mobile app. When a visitor (potential customer) leaves your website without buying anything or completing an enquiry form, for example, remarketing helps you reconnect with them. This is done by showing relevant ads to them as they browse the web, as they use mobile apps, or as they search on Google.

DYNAMIC REMARKETING

Dynamic remarketing includes the products or services that people viewed on your website within the ads they are retargeted with. Dynamic remarketing requires additional technical steps such as adding custom parameters to your website’s tag and creating a feed. However it can deliver much better results by delivering highly targeted ads to your potential customers.

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